Master of Science in College Athletic Administration

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Advance your career in professional athletics. No time out required.

Earn your Master of Science in College Athletic Administration without taking time off. Coker College understands that graduate students have busy schedules and multiple work responsibilities. Our 100 percent online program provides a flexible format for those who are unable to commit to a traditional, in-class program, but wish to advance in their career or receive focused training in specialized areas. Students in the program will combine their passion for sports with in-depth knowledge, developing the skills to qualify for high-level positions in D1 schools. 


Sport Communication: Focus on defining, developing, and delivering an effective public relations campaign in college and university athletic programs while utilizing mass and social media.

Coaching and Recruiting: Explore the many functions of coaching and learn how recruiting strategies and scouting are vital components of strategic management.

NCAA Compliance: Survey the most common National Collegiate Athletic Association (NCAA) principles with emphasis on application of rules in real-world scenarios.

Sport Business Management: Investigate the business-related issues encountered by athletic administrators working in a college or university setting.

Fundraising and Financial Management: Learn to develop a successful fundraising program, create sound budgets, and handle a wide range of financial issues.



  • Flexible, online format
  • Real-world training provides a competitive edge
  • Constant collaboration with experienced professors and like-minded students
  • Specialized teaching to help you get the career you want
  • Affordable tuition



Ready to give yourself a competitive edge in the sports industry? Learn more about the Master of Science in College Athletic Administration by downloading our program preview or contacting admissions at 843-857-4128.